About Wet Dog Surf Shop

Here at Wet Dog Surf Shop, it’s all about choice. Why settle for one brand when you can choose from a wide selection? We offer you some of the biggest brands that are intrinsic to beach living and an active lifestyle.

Whether you’re into surfing, paddle boarding or any other water sports - or not, you just might be someone who has the same beliefs, attitudes and ideals and just loves to look good and feel good, Wet Dog have something for you.

We bring you brands including:

Rip Curl, Billabong, Quiksilver, O’Neill, Roxy, Reef, Havaianas, Santa Cruz, Hurley, Protest, Saltrock and DryRobe, as well as other well-known brands like Nalu, Northcore, Alder, Swim Secure, Sun Bum, Sola, Mr Zoggs and not forgetting our own Wet Dog brand of hoodies and tees.

We are always on the lookout for new and exciting brands to introduce too, and will keep searching for the latest and coolest to bring on board

Our clothing ranges are complimented by accessories that include, hats, bags and sunglasses as well as beach wear including swimsuits, bikinis and boardshorts and of course wetsuits together with towels and changing robes. We also stock a range of bodyboards, surfboards and stand up paddle boards.

You'll find us right on the Quay in Wells (just by the famous Granary) overlooking the stunning harbour. We are just a short walk from the main shopping street and not far from the stunning Pine Forest and Beach.

Why not drop in and see us? Come and browse, shop, or just kick back and we'll chat about life on the North Norfolk coast.

Live for the lifestyle you love and enjoy the ride !

Phil & Kay Weston.