Wet Dog Surf Shop – Wells Next The Sea

We are Wet Dog a small active lifestyle store in Wells Next The Sea on the North Norfolk coast.

We have an unstoppable passion for beach living. Life on the coast is great, laid back, relaxed and easy. It's all about enjoying yourself and feeling good, whether on the beach, in town or in the water. But there was never anywhere locally to buy the gear we really wanted. So back in early 2012 we opened our first Wet Dog Surf Shop, and since then grew the business to 3 different locations. More recently we have consolidated to just the one outlet here in beautiful Wells Next The Sea - the store for your beach lifestyle.