Welcome to Wet Dog Sheringham
Having spent a great 4 years in Cromer building the Wet Dog business, establishing relationships, (both with customers and the brands) and generally having a good time. We decided that the time was right to expand and open a second branch. The idea, simply, was to find a whole new audience for our offering, in a different location. So in May 2016 (almost exactly 4 years to the day from opening in Cromer) Wet Dog Sheringham was born. Fortunately the right premises, in the right location (on Station Road), became available at just the right time for us. So we had to go for it, before someone else got in and turned it into another cafe or charity shop.
Timing is everything !!
The timing of the opening for the new shop was vital and so, after a lot of hard work and help from family and friends the transformation was completed in just 3 days !! This meant we could open the doors on Bank Holiday Monday just in time for the Half Term holiday, when we knew the town would be busy !!
Our aim was to create the same look and feel in both shops, so that you were in familiar surroundings whichever shop you were in. With one big difference though, stock. We have always championed, choice, so it was important to continue this theme but without it being repetitive. We have therefore stuck with the big name brands such as Billabong, Animal, Quiksilver, Roxy, Saltrock, Brakeburn, Weirdfish etc. But selected different items for both shops. That way you see something different each visit rather than the same old stuff !!
For Spring / Summer 17 we are introducing new brands and are super stoked to confirm that Havaianas flip flops and Urban Beach clothing will be joining us !!
We hope you can come and see us soon. Phil & Kay.